This project was a commercial showcase video designed to introduce a new commercial product.

The production involved 4 actors, 1 videomaker, 1 editor, 1 animator, 1 voiceover artist, and 2 lighting specialists

 

From this main production, we created one hero video that was later cut into five smaller variations, each adapted for different stages of the marketing funnel—from awareness campaigns to retargeting ads. This approach maximized content value, delivering a versatile set of assets tailored to the full customer journey.